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The Rise of Minimalism in Logo Design

Minimalism is taking its place everywhere, and branding is no different. When we discuss branding, the first thing that comes to mind is the logo, which is the pivotal touchpoint of this entire concept. The trend of minimalism is also influencing the logo designs of various brands. While new startups aim to develop minimalistic logo designs, the established ones have also modified their existing logos to add a touch of…